2024 Russian media placement plan sheet
Updated: Author: Alina Kanametova
One-page filing form from an April 2024 talent-visa document set: a small piece of a real O-1 / EB-1A / EB-2 NIW case file.
About this document
A spreadsheet-style media plan for client placements across Russian news sites and social channels in 2024. It lists placement platforms, formats, campaign period, rotation, forecast, and monthly allocation, plus pricing before and after discount and VAT. The sheet also includes notes on publication format limits and a validity date for the plan.
Key points
- Lists placement sites such as KP.ru, aif.ru, mk.ru, ria.ru, vedomosti.ru, EADaily, news.ru and others.
- Covers a campaign period in 2024, with monthly slots and a forecast column.
- Shows totals before VAT, with VAT, discount percentage, discount amount, and placement cost.
- Contains format notes for articles, interviews, news items, and text materials, including character limits.
- States some placements are unmarked, some require separate editorial approval, and some include no announcement.
- Notes that one material type can include up to 3 photos and up to 3 hyperlinks.
- Mentions the media plan is valid as of 09.04.2024.
What is inside
- Placement table by site
- Campaign period and rotation
- Formats and size limits
- Pricing, discounts and VAT
- Validity date / editorial notes
When it helps
This serves as a business planning and pricing sheet for media placements, not as immigration evidence. Its content shows the proposed advertising inventory, publication formats, and cost breakdowns used for campaign execution.
Source: USCIS / official source. The material opens on the site. Reference material, not legal advice.
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